
THE CHRISTMAS
OF UKRAINE
FOR THE WORD
A Manifesto for Ukrainia
Studies as a Strategic, Cultural,
ad Civilisational Iperative
OLEKSANDR SHTEPAN
here are moments in history when time ceases
to be exclusively a continuous chronological T
sequence (chronos), and a moment of vertical inter-
ruption appears in it. The Ancient Greeks called
such moments kairos: a qualitatively charged mo-
ment in time that requires decisive action. In kairot-
ic time, delay is no longer neutral, and historical ac-
tivity becomes inevitable. In this sense, history is not
simply recorded or interpreted but actively shaped
by actions taken at a critical moment.
Ukraine stands today where all of Europe stood at
its own birth: vulnerable and threatened, but pro-
foundly alive. This is Ukraine’s Christmas — not a
moment of comfort, but of incarnation. Life is born
not in palaces, but in stables; and tyrants, like Herod,
search for it to destroy it. To live under the constant
sightline of death is not a metaphor for Ukraini-
ans — it is a daily reality. And yet, this is precisely
the space in which identity is claried, values are
sharpened, and meaning emerges.
So why is Ukrainian Studies necessary right now?
Ukraine is not a ‘conict’. It is not a ‘grey zone bet-
ween Russia and Europe’. And it is not a ‘post-Sovi-
et space’. The Ukrainian people are a civilisational
entity whose existence disrupts the imperial logic of
Russia. That is why Russia has continuously sought
to erase Ukraine — linguistically, culturally, histor-
ically. To leave scorched earth behind. After all, a
free, European, democratic Ukraine is an existential
trauma for the Russian imperial psyche. It is a phan-
tom pain. And historically, the response to this pain
has been genocide. They already did this in 1932–33
and 1947, and they continue the tradition of terror
and elimination of Ukrainians and their cultural
heritage today.
WE ARE LIVING
IN SUCH A MOMENT NOW
After the collapse of the Soviet Union, Russia and its
sphere of inuence shrank to its smallest size since
the 18th century. Russia perceives NATO and the
entire model of collective agreement as an existen-
tial threat. The fact that Ukrainians, until recently
a ‘brotherly people’, have rejected Russian civilisa-
tion in favour of the West is a powerful and possibly
fatal blow to the Kremlin. The annexation of Belar-
us and Ukraine and the incorporation of the Baltic
and Central European countries, including Poland,
into its sphere of inuence are political goals of the
Kremlin in its eort to push NATO as far away from
its borders as possible.
WHY DO WE HAVE TO ACT NOW?
Europe is making a choice: whether to be pres-
ent now in history’s creation, or to retreat once
again into concern, neutrality, and ‘strategic am-
biguity’. This manifesto argues that establishing
Ukrainian Studies at the world’s leading univer-
sities and cultural institutions is not an academ-
ic luxury but a strategic necessity for Europe’s
survival, moral coherence, and intellectual de-
colonisation.
Oleksandr Shtepan is a Ukrainian expert in strategic communication and branding.
He previously served as an adviser and speechwriter to Ukraine’s third president, Viktor Yushchenko.
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